Blog
Technical deep dives, practical guides, and lessons from building software for growing teams.
Everything SMB leaders need to know about custom software: when to build, what it costs, how to choose a partner, and what to expect.
A practical playbook for moving from Magento to Shopify: redirect maps, data migration, SEO, real costs, and timelines. What breaks and how to avoid it.
Rails powers Shopify's $14.6B Black Friday. Here's why we keep choosing it for B2B SaaS, what Rails 8 changes, and when we'd pick something else.
What Shopify Plus actually costs in 2026, the real total beyond the sticker price, and the point where upgrading pays off. A directional, no-hype guide.
A practical guide to programmatic SEO: how to turn a structured dataset into hundreds of thousands of indexable pages without building a doorway-page farm.
How to add semantic search to a Postgres app with pgvector and a self-hosted embedding model. The real tradeoffs, grounded in a product we shipped.
Where to find Shopify developers, how to vet them, what they cost, and how to scope the work so you don't get a nasty surprise. A hiring guide, not a pitch.
What Shopify headless commerce is, when it beats a standard theme, and what it costs. A practical guide to Hydrogen, the Storefront API, and the trade-offs.
Coolify, Kamal, and Cloud Run are the three deployment stories of 2026. Here's how we pick between them for SaaS, internal tools, and side projects.
How to automate repetitive business processes with n8n, the open-source workflow automation tool. Real examples, setup guide, and ROI calculation.